by THE ORIGINAL BAKER
Is Your Café Missing Out on the Pastry Brunch Boom?
Cafés across the UK are embracing the pastry brunch trend — buttery pies, golden sausage rolls, and premium bakes are redefining the morning menu.
by THE ORIGINAL BAKER
Pastry Trends 2026: Hybrid Heat and Comfort Reborn
The future of British bakery: hybrid creations, elevated comfort bakes, and immersive café experiences shaping 2026’s pastry culture.
by THE ORIGINAL BAKER
Café Workflow Secrets: How Frozen Pastries Free Up Your Staff
Work smarter, not harder. Frozen pastries from The Original Baker bring bakery-quality results, less prep, and happier, more efficient teams.
by THE ORIGINAL BAKER
What Food Buyers Can Learn from the Craft Beer Revolution
Discover how the craft beer revolution reshaped consumer expectations — and what bakeries, cafés, and food buyers can learn from its storytelling and small-batch success.
by THE ORIGINAL BAKER
The Psychology of Comfort Food: Why Pies and Sausage Rolls Always Sell
Explore the psychology of comfort food and why pies and sausage rolls remain top-sellers. Understand how emotional connection influences customer choices in cafés.
by THE ORIGINAL BAKER
How Gen Z Is Reinventing the British Bakery
Gen Z is reinventing British bakery traditions. Learn what this means for cafés, retailers and the future of savoury pastries.
by THE ORIGINAL BAKER
Festive Pairings: How to Match Pies, Quiches, and Rolls with Winter Drinks
Discover festive food and drink pairings that turn pies and pastries into indulgent meals and increase seasonal sales
