How to Create Irresistible Meal Deals with Pies and Sausage Rolls

Cafés, delis and coffee shops are always looking for fresh, tempting ways to keep customers coming back. A well-thought-out meal deal is a proven winner: it encourages upselling, improves basket spend, and gives customers a reason to choose you over the high street chains.

At The Original Baker, our handcrafted pies and sausage rolls are made with the same care you put into your menu, making them the perfect centrepiece for your meal deal offering. Here are five inspiring ways to build delicious combos that will keep your customers coming back for more.

1. The Classic Grab-and-Go Combo

Sausage Roll + Crisps + Cold Drink

Nothing beats the appeal of a flaky, golden sausage roll paired with a bag of crisps and a refreshing drink. Our Handmade Sausage Rolls – whether you go for the classic, Hog Roast, or pork & apple – are perfect for quick-service counters and can be heated or served chilled.

A golden sausage roll, crisps, and a cold drink – the ultimate quick meal deal

2. The Hearty Pie Lunch

Individual Pie + Side Salad + Soft Drink

For customers looking for something more substantial, build a meal deal around our award-winning pies. Options like Steak & Ale, Chicken & Leek, or Woodland Mushroom Pie create a filling main, while a simple salad pot or slaw adds freshness. Pair with a can of sparkling water or fruit juice for balance.

A warm, hearty pie with a fresh side and soft drink for a filling midday boost.

3. The Coffee Shop Treat Deal

Deli Roll + Coffee + Sweet Bake

Perfect for morning trade or afternoon snacking, this combo offers both savoury and sweet. Our Deli Rolls (ideal grab-&-go indulgence) pair beautifully with barista coffees. Add a brownie square or flapjack slice to complete the experience. Customers see it as great value – and it’s a guaranteed basket booster.

Savoury deli roll, barista coffee, and a sweet bake – perfect for café counters

4. The Sharing Deal for Two

2 Pies or 2 Gourmet Rolls + 2 Drinks

Encourage customers to buy in pairs with a sharing-style meal deal. This works brilliantly for office workers on lunch or weekend shoppers. By pairing two of our generous  Gourmet Sausage Rolls or indulgent pies with two bottled drinks, you can upsell easily while giving customers the sense of a ‘mini feast’.

Two indulgent pies or rolls with drinks – an easy upsell for pairs on the go

5. The Premium Upgrade

Gourmet Pie + Artisan Side + Craft Drink
For customers willing to pay a little more, offer an elevated combo. Think Steak & Stilton Pie served warm with a premium side like a couscous salad or rustic coleslaw, paired with a craft soda or kombucha. This allows your café or deli to position meal deals at both an accessible entry point and a premium tier.

A gourmet pie, artisan side, and craft drink – a meal deal with a premium twist.

Why Choose The Original Baker?

All of our pies and sausage rolls are made in Yorkshire using quality ingredients, traditional recipes, and a generous hand. By including them in your meal deals, you’re not only offering great value – you’re giving customers a reason to come back for the taste they can’t get elsewhere.

Meal deals don’t have to mean boring. With The Original Baker, they can be hearty, indulgent, and completely irresistible.