The Hidden Power of Smell: How the Aroma of Pastries Drives Sales
Explore how the smell of fresh pastries attracts customers, boosts sales, and creates a memorable customer experience.
Why Premium Pastries Are the Smart Choice for Food-to-Go
Handheld pastries have long been the go-to choice for busy customers looking for quick, satisfying, and flavour-packed food on the move. From premium sausage rolls to hearty meat pies and...
Introducing the New Gourmet Sausage Roll Range
Discover The Original Baker’s new Gourmet Sausage Roll range, artisan, frozen, ready-to-bake rolls packed with gourmet fillings and handmade all-butter pastry. Perfect for cafés, coffee shops and delis, these premium...
Introducing Our New Range of Cake Bars & Traybakes
We’re delighted to unveil our brand-new collection of luxurious cake bars and artisan traybakes, thoughtfully created for those who appreciate premium quality, rich flavour, and a touch of everyday indulgence....
We Asked ChatGPT to Tell Us How to Make the Perfect Pastry
Would you trust ChatGPT to teach you perfect pastry-making? Could its advice on choosing ingredients, keeping everything cold, handling the dough gently, and baking at the right temperature really help...
We’re Heading to the London Coffee Festival 2025
Join The Original Baker at the UK’s biggest coffee celebration, where we’ll be serving up our handcrafted savoury favourites. Find out what we’re bringing, where to find us, and why...
Comparing Wholesale Gourmet Pie Suppliers: What to Look For When Quality is Your Priority
Discover why choosing a quality-focused wholesale gourmet pie supplier can elevate your menu, ensure superior taste, and help build customer loyalty.